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The Magna Carta agreement (ha!) was largely regarded as one of the “first” deals of its kind, but let’s not let the shortness of millennial memory overlook an even earlier deal Jay had with Nokia to release his “retirement” project, The Black Album, pre-loaded on special edition versions of their 3300 phone model. The reaction to each one has been wildly different. Both are prime examples of the sort of corporate maneuvering that has to be managed at the top levels of the recording industry to maintain anything resembling the sales standards of old. The details of the deal between Sprint and Jay-Z haven’t been revealed yet, but the two are probably similar.
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But, this splitting of hairs yields a further question - how much do these ancient Billboard accolades even matter in the era of corporate patronage and digital streaming? More bluntly: Does it really matter if it’s Apple Music, Tidal, or a phone company paying an artist to make a great record? At the end of the day, is there really a difference? Jay did receive platinum plaques for both MCHG and 4:44 as part of revised RIAA rules that would count the “pre-shipped” copies of the former (Samsung paid $5 million upfront for the rights to exclusively release the album through their phones), but not sales. These deals - and others like them - are changing the way in which music is purchased and consumed in music’s streaming era, when entertainers from rap to rock to country need to be constantly looking for new ways to monetize their product. MCHG was released exclusively through Samsung, while 4:44 was an exclusive release (at least at first) through Sprint. Now, just four years later, Jay looks like the prescient business man he’s always been, man. Back in 2013 when Jay struck a deal with Samsung to hit the benchmark of a million copies sold, critics used this marketing technique to skewer the record.
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The success may or may not be owed to the content - Jay-Z’s literal raps - and more to Jay’s business acumen and forward-thinking both albums sold more copies based on the corporate sponsorships associated with them than to actual physical album sales or even digital streams. However, what’s really interesting is how both albums became as successful as they did. It’s been pretty clearly recognized as a far and away better project than his last album, Magna Carta Holy Grail, which was also commercially successful but critically panned. Not only that, but it’s already platinum - after less than a week. It’s been called Jay’s most humanizing album, his most mature, his most vulnerable, and his best lyrically in a long time. It seems as though this album is representative of him turning over a new leaf and building a new and safer environment for his twin children and wife Beyonce.I don’t know if you’ve heard, but Jay-Z put an album out this past weekend. Obviously, Jay-Z is having an exciting year so far with all of the recent and life-changing events he’s come face to face with. Each one of the songs has a story, and he tells them melodically and purposely. In the album, Jay-Z addresses the infidelity Beyonce warned us about in Lemonade, chaos at Prince’s estate, his lesbian mother, and topics of controversy.
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Is jay z 444 album on itunes full#
SD Entertainer will keep you updated on when Jay-Z officially and finally releases the full album to all of his fans. Fortunately, the full album will be accessible on iTunes and Apple Music this week. Luckily, this deal isn’t going on forever and if you aren’t a Tidal subscriber or Sprint customer, you will still get to listen to 4:44 soon.
Is jay z 444 album on itunes code#
On Sunday, many 4:44 albums were made available to download for free with the voucher code “sprint.” This voucher code is still active today and is one of the biggest factors as to why he earned platinum certification. However, on Monday this rule was changed and all Tidal subscribers now have access to the full album. 4:44 was initially released on June 30th to people who were already Tidal subscribers prior to the album dropping. Unfortunately, the album can only be heard through Tidal if you’re a subscriber or a Sprint customer, yet Jay-Z still earned platinum certification. In fact, his new album 4:44 achieved platinum certification from the The Recording Industry Association of America earlier today even though the album has only been out for a week. From changing his name to Jay-Z, to birthing twins, to releasing the album 4:44, Jay-Z has had quite the year so far in all aspects.